OAI-AdsBot
OpenAI's ads crawler - fetches pages that back sponsored and shopping results inside ChatGPT.
Reference reviewed by Sona
| Operator | OpenAI |
|---|---|
| Powers | ChatGPT ads and shopping surfacing |
| Purpose | Search & answers |
| User-agent token | OAI-AdsBot |
| Respects robots.txt | Yes |
OAI-AdsBot is the newest of OpenAI's documented crawlers. It fetches landing pages and product content that back ads and shopping experiences surfaced inside ChatGPT, verifying and enriching what a sponsored placement points at.
Like OpenAI's other crawlers, OAI-AdsBot has its own robots.txt token and published documentation, so you can control it independently of GPTBot (training) and OAI-SearchBot (search index).
Full user-agent string
Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko); compatible; OAI-AdsBot/1.0; +https://openai.com/adsbot
Allow OAI-AdsBot
If you advertise on or sell through ChatGPT surfaces, the bot needs to read your landing and product pages for placements to work.
User-agent: OAI-AdsBot Allow: /
Block OAI-AdsBot
You don't participate in ChatGPT ads or shopping and prefer to minimize crawl access.
User-agent: OAI-AdsBot Disallow: /
Can OAI-AdsBot read your page right now?
Test any URL and see exactly what AI crawlers receive.